Recommended features to explore
Email Drip Campaigns
Automation workflows are a series of emails that send when triggered — these triggers are based on a subscriber’s data — like their behavior, or their place in the customer life-cycle. Simply put, automation makes our jobs as email marketers much easier. Because these emails are linked to subscriber behavior, they're much more likely to have strong engagement and are delivered when they are most timely. Learn how-to build an email drip campaign.
Content Snippets
As a marketer you need to control your message and maintain brand consistency across the content you build. Our content snippets feature can help!
Snippets eliminate the need to rebuild sections that are used frequently in your email designs. You can build a library of pre-designed, reusable content blocks that can easily be pulled into email templates or campaigns whenever you need them. Learn more about content snippets in this e-learning module.
Forms are used to collect subscriber information. Forms may be located on any page of a website, blog, or social media profile where visitors can submit their data to receive emails on topics related to their interests. Learn more about forms in this e-learning module.
Triggered Campaigns
A triggered campaign is an automated campaign type that is sent based on either a date stored for or an action taken by a Contact.
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Recommended activity list for new users
We designed this activity checklist to get you started in Delivra fast. The list includes: Start Segmenting Create an Email Build an Automation Activity #1: Start segmenting Upload a contact list and begin building segments to see how Delivra helps ...
GDPR Compliance Features Overview
Chances are, you’ve probably heard a little bit about this thing called GDPR. If not, here’s a small recap: On May 25, 2018, the European Union’s new privacy law, the General Data Protection Regulation (GDPR) became enforceable. GDPR regulates the ...
Campaign testing: multivariate (or A/B)
The importance of testing When it comes to email, marketers know that the effectiveness of messaging and content is nowhere near an exact science. There are so many ever-changing variables: design trends, your company’s creative strategy, and even ...
Preference Centers
Building an engaged subscriber list requires more flexibility to be able to deliver the most effective content. In other words, your subscribers should have a say in the email they receive from you. Building a preference center helps reduce opt-outs ...
Keeping your list clean
List Growth Overview Over time, email subscriber lists will change. Whether it's through new product offerings, a change in focus, or a refined marketing strategy, new audience members can often share different traits than the original subscribers of ...