CASL: Canadian Anti-Spam Law

CASL: Canadian Anti-Spam Law

While we cannot offer formal legal advice, below are a few tips and notes you may find helpful; we've also attached a more detailed report for reference if you want to dig deeper.

CASL Guidelines

  • Make sure you have clear, explicit consent (opt-in) from your email recipients as defined under the law. If you do not, this is something to work towards. (And we could discuss options for a formal opt-in campaign if this is of interest)
  • EmailKarma's collection of articles on CASL is a great resource. The author (Matt Vernhout) is one of the leading voices in what CASL means to senders and was instrumental in helping get the law through Parliament: http://emailkarma.net/category/anti-spam-2/billc28/#axzz2zFNiXE40 
  • Your legal counsel should be able to help guide you in compliance

 

Resources

If you do not have a current legal partner, here are a few you might consider
Shaun Brown - (Shaun has put on several webinars and public speaking engagements on the topic)

nNovation LLP
sbrown@nnovation.com
613-656-1297
World Exchange Plaza
45 O'Connor Street, Suite 1150
Ottowa, Ontario K1P 1A4


David Castor
dcastor@alerdingcastor.com
(317) 829-1915
Alerding Castor Hewitt
47 S. Pennsylvania St., Suite 700
Indianapolis, IN 46204

 

Click here to download a CASL PDF.