What image file types are supported in the email designer?

What image file types are supported in the email designer?

You can upload many different image file types and other media files to the Media Library for hosting, but only image files can be inserted in your email designs created with our the drag-and-drop email editor.

Media files that are not images can be uploaded to Delivra & links can be created to those hosted files within your email content. For example, you can upload a PDF and link to it in your email for your readers to download.

Recommended image file types include:

  • .png
  • .gif
  • .jpg / .jpeg

Make sure you are checking your image file types & sizes before uploading them to the media library. For example, .svg, .tiff, .psd files are typically too large or not a supported file type. 

Image
MS Office
Web
Fonts
Calendars
jpg
pdf
html
otf
ics
jpeg
doc
htm
ttf
vcs
png
docx

eot

gif
xls

woff

bmp
xlsx

woff2

tif
pptx




ppsx




Rolling banner or marquees

There are marquee editors that give you the code that you can add to websites. However, that code gets stripped out in both our drag and drop editor and HTML editor. Instead, we recommend you use an animated GIF. You will need to use an outside GIF creator and upload that GIF file into your media library. 

Animated GIF

GIFs are supported in our editor. They work the same as uploading a normal image to the media library and inserting it into your content.
We recommend the file size not exceed 50 KB. The email will send fine if the GIF exceeds that file size however it will take a while to load for the contact.
Note that not every email client supports animated GIFs. Particularly older versions of Outlook (2007, 2010 and 2013) won’t show the animation at all. Instead, they will show the first frame. To overcome this, many email designers ensure that vital information—perhaps a call-to-action, offer, or headline—is included in the first frame of the GIF.

SVG graphics

The SVG, or Scalable Vector Graphics, file format is good for displaying two-dimensional graphics. They are saved on a vector format so they can be scaled to different sizes without loss of quality.

The SVG file format is not supported, meaning that a SVG file cannot be uploaded to the media library and used in the email designer.
Further, embedding SVG is inconsistent across different email platforms.
We recommend that if you want to use SVG files, you host the file in an outside source and link to it in your campaign or template. 

Tips for hosting files in your Delivra account

  1. File size must not exceed 4MB. 
  2. Multiple image file formats are accepted, however we recommend that you stick to jpg, jpeg, gif, png.
  3. svg, tiff, bmp, and psd files are not supported.
  4. File names must not include spaces or special characters, other than dash or underscore.
  5. File name character limit is 100.
  6. Avoid using image maps (HTML editor). Image maps are not supported in most email clients.
  7. Maximum image height & width is 800px (drag-and-drop editor).

Tip for hosting files externally

  1. Do not use image maps. Image maps are not supported in most email clients.
  2. Think twice before sourcing images with names that contain special characters. Not all email clients or browsers will interpret special characters in the same way. Some of your readers may see broken images.

    • Related Articles

    • Upload media files

      What is the Media Library? The media library is a place inside your account where you can host files to be sourced in your email design. Supported files types include: image files (gif, jpg, png), PDF, Word, and HTML. The purpose of the media library ...
    • Create an email template

      Email templates are design layouts that you customize and save for reuse. The purpose of email templates is to save you time in the campaign building process because you begin with a design that has many of your common elements pre-built. Our ...
    • Create a subscribe form

      What is a subscribe form? Forms are used to collect subscriber information. When the form is submitted, it will add a new contact to your Delivra account or update an existing contact with that email address in your account. Typically subscribe forms ...
    • Create a content snippet

      What is a content snippet? Snippets eliminate the need to rebuild content sections that are used frequently in your email designs. You can build a library of pre-designed, reusable content elements that can be pulled into an email template or ...
    • What is a template account?

      Template Accounts help you provide the most up-to-date content to all child accounts, or subaccounts, while ensuring you retain tight version control. They are great for customers that manage multiple accounts, where users need access to the same ...