New users: Recommended activities & features to explore
New user activity list
We designed this activity checklist to get new users started in Delivra fast. The list includes:
- Start Segmenting
- Create an Email
- Build a simple Drip Campaign
Activity #1: Start segmenting
Upload a contact list and begin building segments or tagging your contacts to see how Delivra helps keep your audiences organized.
You will import files in the Contacts dashboard of your account.
You will create and manage segments in the Contacts dashboard of your account.
Activity #2: Create an email
Create a campaign using a guided workflow that requires only a few steps to complete. You will create campaigns in the Campaigns dashboard. Online learning: Visit this e-learning module to learn more about campaign building.
Activity #3: Build an automation
Whether it’s a simple onboarding drip or a complex sales campaign, our visual workflow builder can automate it.
Features to explore
Content Snippets
As a marketer you need to control your message and maintain brand consistency across the content you build. Our content snippets feature can help!
Snippets eliminate the need to rebuild sections that are used frequently in your email designs. You can build a library of pre-designed, reusable content blocks that can easily be pulled into email templates or campaigns whenever you need them. Learn more about content snippets in this e-learning module.
Forms are used to collect subscriber information. Forms may be located on any page of a website, blog, or social media profile where visitors can submit their data to receive emails on topics related to their interests.
Learn more about forms in this e-learning module.
Triggered Campaigns
A triggered campaign is an automated campaign type that is sent based on either a date stored for or an action taken by a Contact.
Triggered campaigns can be an alternative to Automated hello/welcome because they can be segmented to target the audience. For instance, subscribers through a form vs. subscribers through a Text-to-Subscribe keyword. Learn more about triggered campaigns in this e-learning module.
Multivariate Campaigns
Automation
Automation workflows are a series of emails that send when triggered — these triggers are based on a subscriber’s data — like their behavior, or their place in the customer life-cycle. Simply put, automation makes our jobs as email marketers much easier. Because these emails are linked to subscriber behavior, they're much more likely to have strong engagement and are delivered when they are most timely.
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